but after feedback from peers decided the bottle didnt look that great and to have the background as money not cards would symbolise wealth to the audience.
This is the new clip of the bottle in the advert:
Showing posts with label Male advert. Show all posts
Showing posts with label Male advert. Show all posts
Monday, 25 January 2010
Finalising Coursework
This was the bottle and background were orignally used:
but after feedback from peers decided the bottle didnt look that great and to have the background as money not cards would symbolise wealth to the audience.
This is the new clip of the bottle in the advert:
but after feedback from peers decided the bottle didnt look that great and to have the background as money not cards would symbolise wealth to the audience.
This is the new clip of the bottle in the advert:
Sunday, 17 January 2010
Editing The Male Advert
We used many shots when filming the male advert, these including high angle shot, close up, mid shot, low angle shot. We used these because when researching perfume adverts these were used so we stuck to conventions. They are used frequently throughout the advert because it makes the audience focus on the product and the character.
When it came to editing this piece it was a long process as on our story we had alot of short snapy clips, but in some ways it was easier than the female advert because there was not as much continuity involved...
We began by refering to our story bord and dragging each clip into order acording to that so that every would be easy to put together once we had cropped all of the clips. We also added text to break the clips up a bit such as " DARE TO PLAY"
Working things out...
Reverse Shots:
When we had the idea of reversing the shots we realised that this was somthing we had not done before so we had to experiment. We worked out that to reverse shot we had to copy the shot we wanted to reverse, then right click and selcet reverse shot, simple :) we used this twice on our advert; firstly on the low angle shot of the cards being thrown towards the camera, then again on the shot where the poker chips are dropped into the frame.
We wanted to create the fast paced edit effect like on the paco rabanne advert and to achieve this we had really upbeat music which we then fitted our shots into. The shots are literally a two seconds each and the varied shots and angles on the camera we used made our advert look effective and ended up just how we planned :)
When it came to editing this piece it was a long process as on our story we had alot of short snapy clips, but in some ways it was easier than the female advert because there was not as much continuity involved...
We began by refering to our story bord and dragging each clip into order acording to that so that every would be easy to put together once we had cropped all of the clips. We also added text to break the clips up a bit such as " DARE TO PLAY"
Working things out...
Reverse Shots:
When we had the idea of reversing the shots we realised that this was somthing we had not done before so we had to experiment. We worked out that to reverse shot we had to copy the shot we wanted to reverse, then right click and selcet reverse shot, simple :) we used this twice on our advert; firstly on the low angle shot of the cards being thrown towards the camera, then again on the shot where the poker chips are dropped into the frame.
We wanted to create the fast paced edit effect like on the paco rabanne advert and to achieve this we had really upbeat music which we then fitted our shots into. The shots are literally a two seconds each and the varied shots and angles on the camera we used made our advert look effective and ended up just how we planned :)
Filming
After we got our grades back we realised we needed to make a few improvemetns so i started ont his today :)
One of our improvements was to put a voice over of the word 'Amo tu vida', i recorded this today using the same voice we had for the radio advert and i will be uploading it to our advert tomorrow and see how it sounds.
The second improve that was not mentioned in feed back was the shot of the perfume bottle over the top of the cards. We wanted to change this to a shot of the perfume on a pile a money. We feel this would display the image of a wealthy man and would have more of meaning as the cards did not represent anything.
To begin the filming we got a male perfume bottle with out the logo on it and placed on top of layerd notes which we on a black ground so that the gold perfume bottle stood out. We also added some extra lighting above the shot because the rest of the advert is in black and white so we wanted to make the perfume the brightest shots of the filming making it stand out.
We will edit this as soon as we get in the mac room a report back :)
One of our improvements was to put a voice over of the word 'Amo tu vida', i recorded this today using the same voice we had for the radio advert and i will be uploading it to our advert tomorrow and see how it sounds.
The second improve that was not mentioned in feed back was the shot of the perfume bottle over the top of the cards. We wanted to change this to a shot of the perfume on a pile a money. We feel this would display the image of a wealthy man and would have more of meaning as the cards did not represent anything.
To begin the filming we got a male perfume bottle with out the logo on it and placed on top of layerd notes which we on a black ground so that the gold perfume bottle stood out. We also added some extra lighting above the shot because the rest of the advert is in black and white so we wanted to make the perfume the brightest shots of the filming making it stand out.
We will edit this as soon as we get in the mac room a report back :)
Monday, 14 December 2009
Coursework Completed!
On friday we finally completed our practical :)
Female Advert: We used Eve Chesterton, in the setting of a bedroom, Mise en scene included make up, clothes and feminine objects. Music was uploaded onto the film.
Male Advert: We used Jamie Hives & Liam Richards in a coverted garage, mise en scene consisted of poker chips, playing cards, velvet chairs and objects associated with wealth and class. Music was uploaded onto the film.
Sponsorship: We used Araminta Maloy on a white background and had fast paced shots up close ups of her face and then back to a shot of the fragrance and pearls - an object we wanted to be assocaited with our product. Music was uploaded onto the film.
Radioship advert: We used the voice over of Heather Jordan and Connor Stanhope, with quiet music played throughout. The script can be seen in a previous blog.
Female Advert: We used Eve Chesterton, in the setting of a bedroom, Mise en scene included make up, clothes and feminine objects. Music was uploaded onto the film.
Male Advert: We used Jamie Hives & Liam Richards in a coverted garage, mise en scene consisted of poker chips, playing cards, velvet chairs and objects associated with wealth and class. Music was uploaded onto the film.
Sponsorship: We used Araminta Maloy on a white background and had fast paced shots up close ups of her face and then back to a shot of the fragrance and pearls - an object we wanted to be assocaited with our product. Music was uploaded onto the film.
Radioship advert: We used the voice over of Heather Jordan and Connor Stanhope, with quiet music played throughout. The script can be seen in a previous blog.
Thursday, 10 December 2009
Male Advert Filming
We began by clearing the area. Once had moved everything to get a clear back ground, white doors, we began to create the mise en scene. As you can see from our story boards we didnt want to make it too complicated there for the shots just contained to chairs back to back. The chairs being red and gold creating the image of power which was also somthing we wanted to achive.
Filming...
We took our story board with us and filmed shot by shot as we originally planned. We had a few difficulties try to film poker chips we wanted poker chips in staks to look like the got high and lower with out some one touching them. Firstly we tried to this by leaving the camera running and film for 30 seconds then swap the height of the stacks then do it again. Incase this doesnt work we did it again turning the camera of each time, this appeared to run more smoothly but we will see how easy it edit later on in the week. Another problem we had was the lighting. When we made our first story bord we wanted to use dimmed lighting whit the use of strobe lights. We attempted to do this but the school camera did not allow this as the it appeared to dark, so when we up loaded them onto the makes the fotage would be clear enough to use.
Shots we thought worked well...
We really liked snooker ball shots of the balls breaking and scatering across the table so we took advanteg of this a toook it from different angles so we could repate the shots when it came to editing. Becuase these shots worked so well we filmed the poker chips agian droping them into the shot, because whiel we here we had the idea that we could reverse this when editing.
Filming...
We took our story board with us and filmed shot by shot as we originally planned. We had a few difficulties try to film poker chips we wanted poker chips in staks to look like the got high and lower with out some one touching them. Firstly we tried to this by leaving the camera running and film for 30 seconds then swap the height of the stacks then do it again. Incase this doesnt work we did it again turning the camera of each time, this appeared to run more smoothly but we will see how easy it edit later on in the week. Another problem we had was the lighting. When we made our first story bord we wanted to use dimmed lighting whit the use of strobe lights. We attempted to do this but the school camera did not allow this as the it appeared to dark, so when we up loaded them onto the makes the fotage would be clear enough to use.
Shots we thought worked well...
We really liked snooker ball shots of the balls breaking and scatering across the table so we took advanteg of this a toook it from different angles so we could repate the shots when it came to editing. Becuase these shots worked so well we filmed the poker chips agian droping them into the shot, because whiel we here we had the idea that we could reverse this when editing.
Tuesday, 1 December 2009
Updated Storyboards
After seeing other peoples blogs and how there storyboards were looking we decided ours weren't up to the best standard and re did them :) we also took into account changes we had/knew we would make in filming and added/changed this to our original ones.
Female Storyboard:
Male Storyboard:
Sponsorship Storyboard:
Female Storyboard:
Presentation1
View more presentations from sarahandhollie.
Male Storyboard:
Male S B
View more presentations from sarahandhollie.
Sponsorship Storyboard:
Spo S B
View more presentations from sarahandhollie.
Monday, 12 October 2009
Everything So Far..
Our planning and research for our media is now pretty much complete and we are now ready to start filming. This blog just clarifies our final ideas.
Product: Fragrance. Amo Tu Vida.
> Male Advert:
Audience: We are aiming our product towards young adult men aged, 18-25. The advert has to give a freash edgy look, so they are intrigued by the advert and want to buy the product.
Character: Kyle Gibson. We want him to give the image of class, and we have a few shots of him topless which will inspire the audience to want to be like him. We want the audience to want to have his whole image and know they will only achieve this if they wear our product. The girl will also appear in 2 quick shots, so they can associate both adverts together.
Costumes: We will have him in quite extreme costumes, such as black and white suit, topless shots and wild hair. This contrasts the basic white background he will be shot against.
Location: We are using a converted garage, which will be on a white background. Our mise en scene will include pool table, dice and money.
Music: We are using the track from freeplaymusic.com. Candyflip
Lighting: Dimmed and stobe lights to create a sexy atmosphere. The advert will have the black and white effect throughout.
> Female Advert:
Audience: Similar to our male advert the audience will be ages 18-25 but female.
Character: Arraminta Maloy. Her beauty and elegance will be used to portray this image of our fragrance. We want her personality to connect with the audience so they have a feeling of warmth towards her and inspire to look and be like her. Only being ablt to do this by wearing the perfume. Like the male advert, with an appearence of the other character, Kyle will also be shot in this advert.
Costumes: Minty will be dressed in glamourous outfits, such as prom dresses, sequin shorts and high heels, to really make and impact on the audience watching.
Location: This will be filmed in a luxurious bedroom, Mise en scene containg make up, straighteners, a car and feminine objects sich as flowers and rose petals.
Music: We are using the track from freeplaymusic.com. For Real Life
Lighting: Set in a bedroom, we are hoping to beable to achieve a warm orange glow from the wallpaper and furniture.
> Tv Sponsership Advert:
We will be sponsoring Americas next top model because the programme reflects what our product is, beauty, glamour and wealth.
Audience: People who watch Americas next top model, such as young female adults.
Character: Both Minty and Kyle will be shot together in this advert, a intimate atmosphere will be created.
Costumes: We have chosen to keep their costumes the same as what they wear in their main advert, so the audience can easily associate who they are.
Location: This will be set in modern, neautral decorated room.
Music: We will be using music we have made on garage band.
Lighting: Like the male advert lights will be dimmed to portray a passionate image.
> Radio Advertisment:
We have now uploaded our script ideas for this.
The music we are using the track from freeplaymusic.com. Black & White
Product: Fragrance. Amo Tu Vida.
> Male Advert:
Audience: We are aiming our product towards young adult men aged, 18-25. The advert has to give a freash edgy look, so they are intrigued by the advert and want to buy the product.
Character: Kyle Gibson. We want him to give the image of class, and we have a few shots of him topless which will inspire the audience to want to be like him. We want the audience to want to have his whole image and know they will only achieve this if they wear our product. The girl will also appear in 2 quick shots, so they can associate both adverts together.
Costumes: We will have him in quite extreme costumes, such as black and white suit, topless shots and wild hair. This contrasts the basic white background he will be shot against.
Location: We are using a converted garage, which will be on a white background. Our mise en scene will include pool table, dice and money.
Music: We are using the track from freeplaymusic.com. Candyflip
Lighting: Dimmed and stobe lights to create a sexy atmosphere. The advert will have the black and white effect throughout.
> Female Advert:
Audience: Similar to our male advert the audience will be ages 18-25 but female.
Character: Arraminta Maloy. Her beauty and elegance will be used to portray this image of our fragrance. We want her personality to connect with the audience so they have a feeling of warmth towards her and inspire to look and be like her. Only being ablt to do this by wearing the perfume. Like the male advert, with an appearence of the other character, Kyle will also be shot in this advert.
Costumes: Minty will be dressed in glamourous outfits, such as prom dresses, sequin shorts and high heels, to really make and impact on the audience watching.
Location: This will be filmed in a luxurious bedroom, Mise en scene containg make up, straighteners, a car and feminine objects sich as flowers and rose petals.
Music: We are using the track from freeplaymusic.com. For Real Life
Lighting: Set in a bedroom, we are hoping to beable to achieve a warm orange glow from the wallpaper and furniture.
> Tv Sponsership Advert:
We will be sponsoring Americas next top model because the programme reflects what our product is, beauty, glamour and wealth.
Audience: People who watch Americas next top model, such as young female adults.
Character: Both Minty and Kyle will be shot together in this advert, a intimate atmosphere will be created.
Costumes: We have chosen to keep their costumes the same as what they wear in their main advert, so the audience can easily associate who they are.
Location: This will be set in modern, neautral decorated room.
Music: We will be using music we have made on garage band.
Lighting: Like the male advert lights will be dimmed to portray a passionate image.
> Radio Advertisment:
We have now uploaded our script ideas for this.
The music we are using the track from freeplaymusic.com. Black & White
Wednesday, 7 October 2009
Music
Today i went onto Mrs Hammonds blog and found lots of uncopyrighted music sites so went onto a few and found some sounds that would fit into well of our male advertisment criteria:
This first track is quite upbeat and club music although i dont think it will fit into our male advert. We want really fast upbeat music to fit into the shots and fast pace, which will keep the audience watching, but this track seems to "party like". I dont know if we could download it and then upload it onto garage band and change the rhythm of it. I will look into this and update it.
I came across these 3 albums which have a sexual feel to them, some of them wouldnt work at all with our advertisments although i have picked out a few of the tracks that could perhaps work:
Track 3 Track 5 track 7 track 11
track 1
This first track is quite upbeat and club music although i dont think it will fit into our male advert. We want really fast upbeat music to fit into the shots and fast pace, which will keep the audience watching, but this track seems to "party like". I dont know if we could download it and then upload it onto garage band and change the rhythm of it. I will look into this and update it.
I came across these 3 albums which have a sexual feel to them, some of them wouldnt work at all with our advertisments although i have picked out a few of the tracks that could perhaps work:
Track 3 Track 5 track 7 track 11
track 1
Monday, 5 October 2009
Male Music
Here is an album that we found on the website we have previously mentioned called 'jamendo'. The particular song we thought could be effective to use for our male advert is the song called 'The beach', we feel the up beat pace and the different layered sounds create morden and contempry music follwing our original ideas t5o create a moderen image with our advert. Throughout the song there is repatition of the same beat wich we feel will work well with the speed of the strobe light that we wanted to use in some of our shots.
Another song we would thoguht that would work well for the make advert is a song called 'sex style' this would be really good for our male advert aswell because the music kicks in with a really strong beat as soon as the song starts, this means it will grab the audiances attention as soon as the adverts begins making them imediatly making the interested in our advert and making the watch what the adverting is presenting. We also liked this song becuase the tempo is not too fast but still has a catchy pace therefore we will be able to edit our shots to mirror this again creating a more interesting advert to watch.
next we are going look for Female songs and report back :)
Thursday, 24 September 2009
Male Advert
After lots of planning and research we think our male advert is now ready to be filmed. We have many shot ideas ( quite a few of these of shown in the storyboard blog), we know who we want our character to be, we have the location of a converted garage which has many white and black walls - we were inspired by this from the Paco rabanne advert (simple location, extreme characters and shots). We have been on garage band and had a few attempts of making an upbeat rhythm which we will we try to work out a way to upload onto our blog? The name of the fragrance is Amo Tu Vida Para El. This week we will be taking photos of the character and location for the male advert to upload onto our blog. This now means we can concentrate on finalising ideas for the female advert and ancillary tasks. As it stands at the minute Hollie is focusing more on the female advert and Sarah more on the Tv sponsership. We have planned a draft script for our radio advertisment which we will write up soon. Any feeback (postitive and negative!) about our ideas for the male advert would be appreciated thank you :)
Friday, 18 September 2009
Advert Storyboard
We are 100% sure on what we want our for him fragrance advert to look like and have produced a storyboard in todays lesson to finalise our ideas. Now we have a good idea for what is planned for this advert we can now focus on planning the for her advert.
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